Event and cooking demonstration hosts Mrs. Anna Katrina Briones (spouse of Consul Dennis Briones) and Cultural Officer Mr. Jeffry Aranda demonstrates the use of Mama Sita’s mixes and sauces to cook Filipino kaldereta.

Chargé d’Affaires, a.i., Marcos A.S. Punsalang opens the milestone event by providing a background on the rich history of Filipino cuisine and Mama Sita’s food products.

CDA Marcos A.S. Punsalang and Consul Dennis Briones pose with the event’s hosts and finished products of kaldereta, pancit bihon, adobo and chicken afritada.

Cooking demonstration hosts Mrs. Anna Katrina Briones and Cultural Officer Mr. Jeffry Aranda pose with Mama Sita’s partners and distributors in South America, Sr. Masala’s Mr. Francisco Contreras Muñoz and Mrs. Pamela Valenzuela Rojas.

Intricacies of Filipino food preparation using Mama Sita’s sauces are explained to a mixed audience of Chilean cooks and distributors.

Chilean restauranteurs and other attendees sample Filipino adobo and pancit both prepared using Mama Sita’s mixes and flavors.

CDA Marcos A.S. Punsalang and Mrs. Marisa Punsalang pose with a Sr. Masala and Mama Sita’s promotional banner during cocktails.

Philippine Embassy in Santiago officers, staff and family members pose with Mama Sita’s products before the start of the event.

An array of Mama Sita’s mixes and sauces on display alongside Chilean wines.

Cooking demonstration hosts pose with the finished products: pancit bihon, adobo, chicken afritada and kaldereta.

(Santiago, 26 September 2018) – The Philippine Embassy in Santiago, Mama Sita’s and its new partner and distributor in South America, Sr. Masala, launched Mama Sita’s top flavors, mixes and sauces in a live cooking show of classic Filipino cuisine in front of chefs, restaurateurs, storeowners, reporters and food distributors at the GMB kitchen in Metropolitan Santiago.

Demostracion de Cocina Filipina a través Productos Mama Sita’s or Filipino Cuisine Cooking Demonstration through Mama Sita’s Products was organized as part of the Embassy’s and Philippine Trade and Investment Center (PTIC)-Mexico’s (with jurisdiction over South America) economic and cultural initiatives aiming to promote Filipino gastronomic excellence by helping its best products penetrate the South American market. Iconic Filipino favorites such as the adobo, kaldereta, chicken afritada and pancit bihon served as centerpieces of the cooking demo.

The landmark event is the first part of local distributor Sr. Masala’s campaign to promote Mama Sita’s food products primarily in Chile and afterwards to neighboring South American countries. Sr. Masala’s pioneers Mr. Francisco Contreras and Mrs. Pamela Valenzuela Rojas have their eyes set next on Argentina.

Chargé d’Affaires, a.i., Marcos A.S. Punsalang opened the cooking demo by marking it as a historic milestone in Philippines-Chile relations—being the first-ever formal launching of Filipino cuisine and food products in Chile specifically through a video recorded 3-hour-long cooking show.

The cooking show was cohosted by Mrs. Anna Katrina P. Briones, spouse of Consul Dennis John C. Briones, and by Cultural Officer Mr. Jeffry Aranda. Neither one a chef by profession, Mrs. Briones, a housewife and mom, highlighted how Mama Sita’s sauces and mixes make it easy for practically anyone to capture the full flavor of timeless Filipino dishes quickly and effortlessly.

Mr. Aranda happily endorsed Mama Sita’s 100% organic ingredients which is expected to perfectly complement the lifestyle of Chile’s active and health-conscious population.

The very successful evening concluded in a video interview of CDA Punsalang, where he discussed the Embassy’s, Mama Sita’s and Sr. Masala’s long-term plans, narrated his food experiences in Chile, and described how Mama Sita’s mixes and sauces capture the distinct and nostalgic flavors of authentic dishes all Filipinos grew up enjoying back home. END